Frostkrone Foodservice Unveils Sleek New Packaging for the Foodservice Market

A Fresh, Functional Design for Out-of-Home Catering

Rietberg, 11 August 2025. Frozen food has never looked better. Frostkrone Foodservice is proud to present its range of frozen finger-food and snacks in a completely new packaging design that combines sleek modernity with a striking black finish for a true “wow” effect. Each product takes centre stage against the dark background, appearing golden-brown and crisp, almost as if it could leap straight from the pack to the plate. The redesigned pouch offers catering professionals all the essential information at a glance, presented clearly in multiple languages to guarantee maximum shelf impact and effortless handling.

This packaging line has been created specifically for commercial kitchens, quick-service chains, petrol-station forecourts and leisure catering. It conveys a fresh, premium look while meeting the practical demands of busy kitchens. Large, high-definition photographs entice the eye, and simple icons explain preparation methods — whether using combi-steamers (for example, RATIONAL units), fryers or ovens. All relevant details are provided in the languages required for each market.

“Our products shine both on the packaging and on the plate,” explains Andrea Kahl, Head of Corporate Marketing at Frostkrone Food Group. “This new design captures the essence of Frostkrone—effortless enjoyment, exciting variety and genuine innovation — while offering clear guidance for quick, confident use in any professional kitchen.”

Tailored Editions for Global Markets

To ensure legibility in every market, our packaging is available in two versions: one tailored for Europe and another for the Asia-Pacific region, including Australia. 
Each edition features the principal languages of its territory, so that shifting teams and varied locations can follow instructions effortlessly, even during the busiest service periods.

Customisable Finger-Food & Snack Concepts for Foodservice

This latest packaging release represents the next milestone in Frostkrone Foodservice’s year-long launch. Its vibrant visuals and clean layout simplify kitchen workflows, helping staff choose and prepare products at a glance. Visit our website  for a full range overview and quick filtering by product type, cooking method or special dietary needs such as halal, vegetarian, and vegan. Our printed catalogue provides the same comprehensive details on ingredients and preparation techniques.

Every item is ready in standard kitchen equipment within minutes, saving time and labour while optimising resource use — an essential benefit for cost control and staffing. Adaptable order volumes and fast delivery keep your operation agile, enabling you to adjust your menu in line with demand. 

Frostkrone Foodservice — Setting the Standard in Frozen Snack Solutions

For more than 25 years, the Frostkrone Food Group has led the global market for frozen finger-food and snack products. Whether it’s refined bar-style bites, a casual snack in a dining room or convenient items for take-away, our broad portfolio, decades of expertise and international footprint make us the partner of choice for out-of-home catering.

By combining innovative packaging solutions with efficient use of raw materials, the Frostkrone Food Group also contributes actively to reducing food waste. Our holistic approach brings together quality, safety and sustainability — offering forward-thinking solutions that delight both chefs and guests alike.

Press Contact
Stefanie Kastell
Mobile: +49 (170) 905 80 59
presse@frostkrone.de
https://foodservice.frostkrone.com